Agency: The Jones Group
Trio of ads showcasing Georgia-Pacific’s environmentally friendly products.
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Call-Out Copy:
Nothing to sneeze at:
PROTECTS CUTLERY
from germs and cross-contamination
for better HYGEINE.
CONTINUOUS SERVICE
for less time restocking, and pre-counted refills available.
(Can you say time-saver?)
REDUCES usage:
With one-at-a-time dispensing, guests are less grabby.
Subhead/Body Copy:
Green. It's not just for veggies.
SmartStock Cutlery Dispenser is a friend to all.
One-at-a-time dispensing is better for the earth.
Cutlery is enclosed, reducing staff and guest exposure
to germs. Plus it's so nice and neat and easy to use.